Don’t let it stop you

A lot of ideas you come up with, already came to someone else’s mind. When you find that out might feel like giving up and stopping realizing your ideas. ‘Nah, someone already thought of that’. OR you can take these ideas further, make them better, make them real and make them matter. Your choice. Photo I took :) : Ad… Continue reading Don’t let it stop you

Mass impact innovation happens through big companies

If you want to innovate on a truly large scale you have to be Apple. Or Samsung. Or Google. Too many great inventions don’t get adopted because they don’t have a large reach from the git go. To improve any global existing ecosystem you have to be or become a part of it. It is… Continue reading Mass impact innovation happens through big companies

Disappearing media

Some media are on the decline for a while and have to reconsider the way they advertise themselves before disappearing altogether. Take home printing. To get customers to buy home printers manufacturers best advertise the very value of printing something on the paper. Not the gadget, not the features. The solution. Does your business look this… Continue reading Disappearing media

Age of dull uniform virtual things

This video captures exactly the concern I have for the millennials surrounding themselves with just the virtual things. Objects we interact with on the screens of our phones and laptops increasingly loose any resemblance to the real world objects. Things you want to touch, feel and connect with. Take a look. Think how the digital… Continue reading Age of dull uniform virtual things

On packaging design

So there was this carton package to hold 4 yoghurts, sold with a discount. The company decided carton is not eco-friendly (more likely wanting to save on it). So they redesigned yoghurt boxes and put a sticker on top saying “Don’t break apart”. Carton gone. (Never-mind the colors and branding — these used the same… Continue reading On packaging design